Public Relations and Press Releases

Janis Hashe, freelance writer and Richard Beeland, public relations director for the mayor, visited our class last week and spoke about their experiences in public relations. They each have different back grounds so we learned many ways to approach PR. They gave us vital information about how to complete a press pack, including what it’s purpose is, what it needs to contain, and how to disperse. Until this class I had not even considered this type of packaging or design that needed to be considered when publicizing an event. Richard discussed how to get a quote from the mayor or how to get the mayor to attend an event. Janis’ discussed how to make relations with editor and writers to get the story available in print form with magazines, radio, etc. It was very informative and it was new information for me to consider. I am thankful I had this opportunity.